Looking to tap into the booming India Snapchat scene from the UK? As of 2025 May, Snapchat has become a goldmine for influencer marketing, especially in India, where the platform is buzzing with creators gaining millions of fans daily. For UK advertisers and content creators, knowing who’s hot in the India Snapchat influencer ranking can seriously up your game. This isn’t some fluff piece — we’re talking real data, practical insights, and how you can cash in, fast.
📊 Why India Snapchat Influencers Matter to UK Marketers
India’s Snapchat market exploded thanks to Gen Z and millennials hungry for short-form, authentic content. With over 400 million internet users and a smartphone boom, Snapchat influencers in India rack up fans in the millions, offering UK brands a direct line to this vibrant, youthful audience.
For UK advertisers, the prospect of collaborating with Indian influencers means tapping into a huge, engaged community that’s different from the usual western platforms. Plus, payment and contract terms can be tailored to GBP (£), making transactions smooth through platforms like PayPal or direct bank transfers, respecting UK financial regulations and tax laws.
💡 Top 5 India Snapchat Influencers by Fans in 2025 May
Here’s the lowdown on the hottest Snapchat stars in India right now, ranked by fans. These creators are not just numbers; they’re content machines with proven engagement that UK brands can partner with for campaigns.
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Maya Singh (@mayasingh.snaps) – 8.5M fans
Known for her killer lifestyle snaps and quick-fire comedy skits, Maya’s fanbase is ultra-loyal. UK fashion and beauty brands have found her style perfect for product launches. -
Raj Patel (@rajpatelvlogs) – 7.2M fans
Raj’s travel and food snaps give UK travel agencies and food brands an authentic entry point into India’s millennial market. -
Neha Sharma (@nehasharma.creates) – 6.8M fans
Neha specialises in DIY, crafts, and eco-friendly living content. Green UK brands looking to boost CSR initiatives benefit big time from her influence. -
Amit Verma (@amitverma.tech) – 6.4M fans
Tech geeks and gadget lovers tune into Amit’s reviews and unboxings. UK tech brands and startups use him as a launchpad for new products. -
Simran Kaur (@simrankaurbeats) – 5.9M fans
Simran’s music and dance snaps attract a young, hip crowd. UK entertainment brands and streaming platforms collaborate with her for maximum buzz.
📢 How UK Advertisers Can Work with India Snapchat Influencers
Cross-border influencer marketing isn’t just about sending cash and hoping for the best. UK advertisers need to understand local cultural nuances, legal frameworks, and payment preferences.
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Contracts & Compliance: Always draft contracts compliant with UK laws (data protection, advertising standards) and Indian influencer regulations. BaoLiba platform offers templates tailored for cross-border deals.
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Payment Methods: GBP payments via PayPal or Wise are standard. Avoid currency conversion headaches by agreeing on fees upfront.
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Content Localisation: UK brands should work closely with influencers to keep content relatable but also incorporate elements that appeal to Indian audiences. This might mean mixing English with Hindi or regional dialects, depending on the influencer’s fanbase.
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Campaign Goals: Define clear KPIs — whether it’s brand awareness, sales conversions, or app installs. Track results with Snapchat’s built-in analytics and third-party tools.
💡 Lessons from UK Influencer Collaborations with Indian Snapchat Creators
Take the example of ASOS UK, which teamed up with Raj Patel in a campaign promoting sustainable fashion. Combining Raj’s travel snaps with ASOS’s eco-friendly product lines, the brand saw a 30% uptick in traffic from India, paid in GBP and managed seamlessly through BaoLiba.
Another case: Spotify UK worked with Simran Kaur to promote a new Indian music playlist. The campaign leveraged Simran’s dance snaps, driving millions of streams and a noticeable bump in app downloads within the UK and India.
📊 People Also Ask
Who are the top Snapchat influencers in India in 2025?
As of 2025 May, top Snapchat influencers in India include Maya Singh, Raj Patel, Neha Sharma, Amit Verma, and Simran Kaur, all boasting millions of fans and strong engagement rates.
How can UK brands collaborate with Indian Snapchat influencers?
UK brands should focus on clear contracts, localised content, reliable GBP payment methods like PayPal, and setting measurable KPIs. Platforms like BaoLiba make cross-border collaboration smoother.
What kind of content works best on Snapchat for Indian audiences?
Quick, authentic, and relatable content—think lifestyle, tech reviews, music, and travel vlogs—resonates well. Mixing English with local languages also boosts engagement.
❗ Risks and Things to Watch Out For
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Cultural Missteps: Avoid content that might offend local sensibilities. Always brief influencers thoroughly.
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Legal Compliance: UK advertisers must follow advertising and data protection laws. Non-compliance can lead to fines or reputational damage.
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Payment Security: Use trusted payment platforms and clarify fees to prevent disputes.
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Fake Followers: Verify influencer authenticity. Tools like HypeAuditor or BaoLiba’s verification system help weed out fakes.
BaoLiba will keep updating you on the latest UK influencer marketing trends and India Snapchat rankings. Stay tuned and follow us for insider hacks and fresh data to keep your campaigns firing on all cylinders.
