Looking to tap into India’s Snapchat influencer scene in 2025? You’re in the right place. As a UK-based advertiser or content creator, understanding the India Snapchat influencer ranking by fans is your golden ticket to cracking one of the fastest-growing social markets out there. With Snapchat steadily gaining ground in India, it’s time we get real about who’s ruling the roost and how you can ride this wave for your campaigns or collabs.
Snapchat’s user base in India exploded over the past few years thanks to younger demographics craving fresh, short-form, and authentic content. Whether you’re a UK brand wanting to go cross-border or a blogger hunting for inspiration, knowing the top Indian Snapchat influencers and their fan counts isn’t just trivia. It’s strategic intel.
As of April 2025, here’s what you need to know about the India Snapchat influencer ranking, how it fits into the UK market’s influencer marketing ecosystem, and how you can leverage it to make your campaigns pop.
📊 India Snapchat Influencer Ranking by Fans: The Big Players
India’s Snapchat influencer landscape is buzzing with creators who boast millions of fans. These are not just TikTok or Instagram stars jumping ship; many are Snapchat originals who’ve built loyal fanbases through quirky, relatable stories and viral filters.
Top influencers in India Snapchat ranking typically have fans ranging from 5 million to 20+ million. Names like Sejal Kumar, Kusha Kapila, and Mumbiker Nikhil often dominate these lists — blending lifestyle, comedy, and travel content that resonates with India’s youth.
For UK advertisers, this ranking matters because:
- Audience Reach: These influencers command massive, engaged audiences.
- Content Style: Their storytelling style is raw and native to Snapchat, which means better engagement.
- Cross-Border Potential: Many have followers in the UK’s sizeable South Asian diaspora, making localisation easier.
📢 UK Advertisers and Influencer Collab Trends in 2025
In April 2025, the UK market is doubling down on influencer marketing with a sharp eye on ROI and authenticity. Snapchat, unlike Instagram or TikTok, offers a more intimate content format, ideal for brands wanting to build trust rather than just flash sales.
UK brands like ASOS, Boohoo, and Gymshark have started tapping into Indian influencers for campaigns targeting British Asians and younger demographics fascinated by Indian pop culture trends.
Payment methods for influencer deals in the UK mainly revolve around GBP (£) via bank transfers, PayPal, or platforms like Wise for quick currency conversion. Contracts often reflect GDPR compliance, which is crucial when dealing with cross-border influencer partnerships to respect data privacy laws.
💡 How UK Bloggers Can Learn from India’s Snapchat Influencers
UK content creators can take a leaf out of India’s Snapchat playbook:
- Storytelling over polish: Indian Snapchat influencers often ditch overproduced content for real-time stories that feel genuine. This can boost relatability and engagement.
- Use of native filters and AR: Snapchat’s features are utilised heavily, something UK influencers should experiment with more.
- Niche content thrives: From cricket memes to Bollywood snippets, niche storytelling works. UK influencers can identify local niches to build loyal fan bases similarly.
📊 Data Insights: Why Fans Count Matters in Snapchat India Ranking
Fan counts on Snapchat might not be as public as on Instagram, but influencer marketing platforms like BaoLiba track these metrics closely. Fan numbers correlate with reach and influence but engagement rate is king. Indian influencers with 10 million fans but 15% engagement are more valuable than UK influencers with 5 million fans and 5% engagement.
According to 2025 April data, Snapchat’s growth in India is outpacing other platforms in terms of daily active users, making these influencers highly sought-after for campaigns.
❗ Risks and Legal Considerations for UK Advertisers
Venturing into India’s influencer market via Snapchat means navigating:
- Cultural nuances: Content that works in India might not land well with UK audiences, so localisation is key.
- Legal compliance: Always ensure contracts respect UK advertising standards and India’s IT laws.
- Payment security: Use trusted escrow or agency services to avoid payment disputes.
### People Also Ask
Who are the top Snapchat influencers in India in 2025?
The top Snapchat influencers include creators like Sejal Kumar, Kusha Kapila, and Mumbiker Nikhil, boasting millions of fans and strong engagement.
How can UK brands work with Indian Snapchat influencers?
UK brands can collaborate through influencer marketing platforms like BaoLiba, ensuring contracts comply with UK and Indian laws, and payments are handled securely via GBP transfers or PayPal.
Why is Snapchat growing in India compared to other platforms?
Snapchat’s emphasis on authentic, real-time stories and AR filters resonates well with India’s young digital-savvy population, driving rapid growth over other platforms.
🚀 Final Thoughts
For UK advertisers and bloggers, the India Snapchat influencer ranking by fans is more than a leaderboard. It’s a map to navigating one of the most vibrant and fast-evolving social scenes globally. Whether you want to plug into the South Asian diaspora or test fresh content styles, these influencers offer a gateway.
BaoLiba will keep updating the United Kingdom influencer marketing trends, so stay tuned and follow us for the latest scoop. Catch you on the flip side!
