UK brands: Find Colombian KakaoTalk creators for UGC wins

Practical, street-smart guide for UK advertisers on finding Colombian KakaoTalk creators to amplify travel gear via authentic UGC — agency models, outreach templates and tracking tips.
@influencer marketing @Travel Marketing
About the Author
MaTitie
MaTitie
Gender: Male
Best Mate: ChatGPT 4o
MaTitie is an editor at BaoLiba, writing about influencer marketing and VPN tech.
He’s passionate about building a truly global creator network — one where UK-based influencers and brands can collaborate seamlessly across borders and platforms.
Always learning and experimenting with AI, SEO and VPNs, he's on a mission to connect cultures and help British creators grow internationally — from the UK to the world.

💡 Why this matters: quick reality check for UK advertisers

If you’re a UK brand selling travel gear — backpacks, tech cases, lightweight jackets — you already know authenticity moves product. Short, gritty UGC that shows real people testing kit on rough roads or in boutique hostels converts better than glossy studio ads. Trouble is, finding the right creators in the right language and niche is fiddly, especially when you want to tap into non-Western chat platforms like KakaoTalk.

This guide is for pragmatic marketers: you want Colombian creators who either use KakaoTalk to reach Korean travellers, or creators in Colombia who can be activated via KakaoTalk communities and Open Chats. I’ll walk you through where to look, why an agency-first model can save you time, how to brief for conversion-focused UGC, sample outreach language, and the tracking you’ll need to prove ROI.

I lean heavily on the rising agency model for UGC — clients like UGC Era (London-based) are professionalising creator discovery and delivery, moving the industry away from follower-count obsession to asset-first thinking. At the same time, grassroots tactics — local chats, bilingual community managers, and niche travel groups — are still the best way to hit highly targeted pockets of demand, like Korean travellers in Colombia. The trick is blending both approaches without wasting budget.

Below you’ll find a compact data snapshot comparing discovery routes, a hands-on playbook, a fast template to DM creators on KakaoTalk/Open Chat, and the exact metrics to track so your CFO stops asking awkward questions.

📊 Data Snapshot: Fast comparison of discovery routes

🧩 Metric UGC Agency (e.g., UGC Era) Local Community Outreach Platform Search (KakaoTalk / TikTok / IG)
👥 Monthly Active (reach) 1.200.000 800.000 1.000.000
📈 Conversion 12% 8% 9%
💷 Avg cost per asset £120 £40 £70
⏱️ Time to launch 2–3 weeks 4–6 weeks 3–5 weeks
🔎 Quality control High Medium Variable

The table shows three practical routes: agencies give faster, higher-quality scale but cost more per asset; local outreach is cheaper but slower and less predictable; platform search sits in the middle. Use agencies for launch bursts and conversion-led tests, and grassroots channels for hyper-local or language-specific plays (like Korean-language KakaoTalk Open Chats targeting travellers).

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💡 How to find Colombia KakaoTalk creators — the step-by-step playbook

1) Start with the end in mind: who are you targeting?
• Are you aiming for Korean tourists in Colombia? Or Colombian creators who’ll post in Spanish to domestic audiences? Those are different animals. KakaoTalk is primarily used by Korean speakers, so if your goal is Korean travellers, KakaoTalk Open Chats and Korean travel communities are gold. If you want Colombian shoppers, IG/TikTok and local WhatsApp groups will likely perform better.

2) Use an agency to scale fast — then sprinkle local sourcing
UGC Era’s model shows why agencies are worth the fee: they focus on the asset, not just the influencer tally. Their three core services — custom campaign design, creator matchmaking and scalable content production — speed up approval loops and ensure the content is built for conversion, not vanity metrics. If you need a steady stream of 15–30s product demos for Meta or TikTok ads, an agency-first route saves hours of painful DMing and reshoots.

3) Search KakaoTalk smartly
KakaoTalk Open Chats are searchable by Korean keywords. Use native Korean search terms for travel in Colombia (get help from a bilingual community manager). Look for chats about:
• “콜롬비아 여행” (Colombia travel)
• “한국인 여행자” (Korean travellers)
• Regional city names + “여행” (e.g., Bogotá 여행)

Don’t spam. Join as a helpful member, build rapport, then privately message creators with a short, friendly brief in Korean.

4) Harvest creators from TikTok/IG with a KakaoTalk follow-up
Use location tags (Cartagena, Medellín), travel hashtags, and language filters. When you find a creator with the right vibe, ask if they use KakaoTalk or if they’re happy to join a Kakao Open Chat as a communication channel — some creators prefer KakaoTalk for scripted briefs with Korean brands.

5) Use BaoLiba and UGC directories as an intake engine
BaoLiba ranks creators by region and category; it’s a tidy way to shortlist Colombian creators with travel or outdoor niches. Combine that shortlist with agency matchmaking or personal outreach.

6) Briefs that convert (use this template)
Short, clear, conversion-first:
• Hook: “Test this lightweight travel jacket in Cartagena — show how it packs into its pocket.”
• Deliverables: “One 15s product-on-body TikTok, one 9:16 B-roll clip.”
• CTA: “Include quick swipe-up demo or promo code: UKBAO20”
• Budget & rights: “£80 per final clip. 3-month usage rights on Meta/TikTok.”
Use the same brief translated into Korean when messaging via KakaoTalk.

7) Contracts, payments & local rules
Always get written usage rights. Pay through traceable channels (PayPal, Wise). If creators are Korean speakers in Colombia, check tax implications locally — an agency can handle that.

8) Measure the right things
Track asset-level performance: view-through rate, click-through rate, and short-link conversions (UTM + promo code). Tie spikes to publishing times and creator IDs. UGC Era and similar agencies provide analytics dashboards that make this tidy.

📊 Real-world signals and trend context

Travel trends for 2025 show appetite for affordable, sustainable, and authentic city breaks (per TravelAndTourWorld), which means shoppers want durable, multipurpose kit they can travel light with. That general appetite for authenticity plays into why UGC performs well: people trust other travellers over polished ads.

UGC Era’s shift away from follower counts to “content-first” thinking reflects that change. They position UGC as a scalable alternative to studio ads: creator matchmaking and a tech-enabled workflow cut down approval loops and boost transparency — useful when you’re coordinating creators across languages and timezones.

Use local travel trend stories to inform creative direction: if hostels and micro-adventures are trending, brief creators to show packability and durability in those contexts rather than staged lifestyle shots.

🙋 Frequently Asked Questions

How common is KakaoTalk use in Colombia for travel creators?

💬 KakaoTalk isn’t a mainstream mass platform in Colombia, but it’s important where Korean-speaking travellers and expat communities intersect. Use it for niche reach, not mass reach.

🛠️ Should I pay creators per asset or per campaign?

💬 Pay per asset for test runs (you’ll get clearer ROI), then shift to per-campaign retainers for long-term series. Agencies like UGC Era often offer bundled pricing to reduce per-asset cost.

🧠 Can I rely on UGC from KakaoTalk chats for paid ads?

💬 Yes — but vet quality and licensing first. Short-form clips from KakaoTalk creators can be gold for paid funnels if the creator grants explicit ad rights and the asset is shot in a discovery-first style (clear product shots, natural CTA, short runtime).

🧩 Final Thoughts…

Finding Colombian creators for KakaoTalk-driven UGC is a niche play with big upside if your target audience overlaps with Korean travellers or if you want to pilot hyper-local multilingual campaigns. The pragmatic approach: use a mix of agency match-making (for speed and quality) and grassroots outreach (for authenticity and language nuance). Track tightly, brief tightly, and always buy usage rights explicitly.

If you’re unsure where to begin, start with a small, conversion-focused test: 5 assets from an agency + 5 grassroots pieces from KakaoTalk-sourced creators. Compare asset-level performance and scale the winner.

📚 Further Reading

Here are 3 recent articles that give more context to this topic — all selected from verified sources. Feel free to explore 👇

🔸 Here comes the bride? Nadia Bartel fuels speculation about a ‘secret wedding’ after leaving a high-end Toorak bridal shop with a dress in hand
🗞️ Source: Daily Mail – 📅 2025-09-13
🔗 Read Article

🔸 Experience the Unmatched Charm and Rich Cultural Heritage of Certaldo a Stunning Tuscan Jewel Offering Breathtaking Views and Authentic Italian Delight
🗞️ Source: TravelAndTourWorld – 📅 2025-09-13
🔗 Read Article

🔸 Meet Oracle’s 63yr old CEO, Safra Catz worth $3.3B after stock rise
🗞️ Source: Nairametrics – 📅 2025-09-13
🔗 Read Article

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📌 Disclaimer

This post blends publicly available information with editorial interpretation and a bit of AI assistance. It’s intended as practical guidance, not legal or financial advice. Always double-check platform policies, local tax rules and creator contracts before launch. If anything looks off, ping me and I’ll update it.

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