Looking to tap into Turkey’s Pinterest influencer scene in 2025? Whether you’re a UK-based advertiser or content creator wanting to crack this vibrant market, you’re in the right spot. As of May 2025, Turkey’s Pinterest landscape is buzzing with creators who’ve racked up serious fans, making it a goldmine for brand collaborations — especially if you’re savvy with cross-border influencer marketing.
This post dives into the 2025 Turkey Pinterest influencer ranking by fans, with a no-nonsense, boots-on-the-ground perspective tailored for the UK market. We’ll also cover how UK advertisers can work with Turkish creatives smoothly, handle payments in GBP, and avoid legal hiccups. Plus, some local UK examples to keep it relatable. Let’s get stuck in.
📊 Turkey Pinterest Influencer Ranking by Fans in 2025
Turkey’s Pinterest scene isn’t just a side hustle anymore. Influencers here are commanding big fanbases — with some accounts boasting millions of followers. The top-tier creators blend lifestyle, fashion, home décor, and food content, all of which resonate on Pinterest’s visual-first platform.
By May 2025, the leading Turkey Pinterest influencers are:
- Merve Özkaynak — Known for lifestyle and home décor, with over 3 million fans.
- Duygu Özaslan — Fashion and beauty influencer, around 2.5 million followers.
- Nusret Gökçe (Salt Bae) — Food and culinary pins, leveraging global fame with 2 million+ fans.
- Sedef Avcı — Travel and lifestyle, close to 1.8 million followers.
- Cemre Solmaz — Trendy fashion and street style, around 1.5 million fans.
These creators are not just popular; they’re highly engaged, meaning their fans actively save and share pins, which is crucial for brand exposure.
📢 UK Advertisers and Creators Why Turkey Pinterest Matters
Pinterest is a bit of an underdog in the UK compared to Instagram or TikTok, but it’s growing steadily for ecommerce and lifestyle niches. Turkey’s Pinterest influencers offer UK brands a unique gateway into a young, style-savvy demographic that’s often overlooked.
Collaborations with Turkish influencers can be a win-win: UK brands get fresh, authentic content that appeals across Europe and the Middle East, while influencers get paid in GBP or EUR, usually via PayPal or Wise, which are standard payment methods with transparent fees.
For example, London-based fashion retailer ASOS has experimented with Turkish influencers for seasonal campaigns, seeing a nice uplift in Pinterest-driven traffic and sales.
💡 How to Work with Turkish Pinterest Influencers from the UK
Finding the Right Influencer
Start with detailed influencer discovery tools or platforms like BaoLiba, which track influencer rankings, engagement, and audience demographics per country. Look for creators who align with your brand values and product style.
Negotiating Deals
Turkish influencers often prefer a mix of flat fees and performance bonuses (like CPC or CPA). Contracts should include specifics on content rights, exclusivity, and timelines. Remember, clear communication is key — language barriers exist but are manageable with translators or bilingual agents.
Payment Tips
Most Turkish creators accept payments via PayPal, Wise, or direct bank transfer (SWIFT). GBP is usually the preferred currency for UK advertisers. Make sure to budget for currency conversion fees and confirm payment schedules upfront.
Legal and Cultural Pointers
Turkey has strict advertising laws, especially around disclosures and data privacy. Always ensure influencers use proper hashtags like #ad or #sponsored in Turkish (#reklam) and English to comply with both local and UK ASA guidelines.
Culturally, Turkish audiences appreciate authenticity and storytelling. Overly salesy content can backfire, so work with influencers to create natural, relatable pins.
📊 People Also Ask About Turkey Pinterest Influencers
How popular is Pinterest in Turkey compared to other platforms?
Pinterest is growing fast in Turkey, especially among women aged 18-35, but it still trails Instagram and YouTube. Its visual discovery model makes it perfect for lifestyle, fashion, and food niches.
What kind of content do Turkey Pinterest influencers post?
Mostly lifestyle, fashion, home décor, and culinary content. They mix professional-looking pins with personal stories and trend-driven ideas.
Can UK advertisers pay Turkish influencers in GBP?
Yes, most Turkish influencers working with international brands prefer payments in GBP or EUR via PayPal or Wise. It’s straightforward if you plan ahead for fees and exchange rates.
❗ Risks and How to Avoid Them
- Fake followers and engagement: Turkey’s influencer scene isn’t immune to bots. Use platforms like BaoLiba to verify real fan counts and engagement rates.
- Payment delays or disputes: Always use contracts and trusted payment platforms. Avoid cash deals.
- Legal compliance: Double-check disclosure rules both in Turkey and the UK to avoid fines or brand damage.
Final Thoughts
The 2025 Turkey Pinterest influencer ranking is a powerhouse list for UK advertisers and creators wanting to expand their reach. With fans reaching into the millions, these influencers offer prime real estate to showcase your brand in fresh, engaging ways.
Working cross-border isn’t without challenges, but with the right approach to payments, contracts, and cultural nuances, you can tap into this hot market efficiently. Plus, with BaoLiba’s tools and insights, navigating Turkey’s Pinterest influencer landscape gets a whole lot easier.
BaoLiba will continue updating United Kingdom influencer marketing trends, so keep an eye on us for the latest and greatest in global influencer strategies.
