If you’re a UK-based brand or content creator looking to crack the Scandinavian market, Norway’s LinkedIn scene is where you want to be right now. With the rise of professional networking and B2B collaborations, teaming up with the right Norwegian LinkedIn influencers can turbocharge your cross-border campaigns. As of May 2025, Norway’s digital marketing landscape is booming, and LinkedIn remains the go-to platform for serious business chatter and lead-gen.
In this post, I’m sharing the top 10 LinkedIn influencers in Norway who are absolute must-haves for your influencer marketing strategy. This isn’t some fluff list — these folks have proven clout, engaged audiences, and solid business cred. Plus, I’ll sprinkle in some UK-specific insights on working with Norwegian partners, payment methods, and legal stuff, so you can hit the ground running.
📢 Why Norway and LinkedIn Are a Power Combo for UK Marketers
Norway is a high-income country with strong digital adoption. Its professionals are heavy LinkedIn users, leveraging the platform for networking, knowledge sharing, and business deals. Unlike Instagram or TikTok, LinkedIn in Norway skews towards B2B, tech, sustainability, and finance niches — sectors where UK brands often want a foothold.
The local currency is the Norwegian krone (NOK), and when negotiating payments, expect to deal in NOK or EUR, with platforms like Wise or Revolut making cross-border transfers painless for UK advertisers. Contracts and collaborations typically respect GDPR and local labour laws, so always get agreements vetted to avoid headaches.
💡 How UK Brands Can Maximise ROI Working with Norwegian LinkedIn Influencers
- Nail the payment terms: Norwegian influencers appreciate transparency and prompt payments. Monthly or milestone-based invoicing via bank transfer or PayPal (less common) is standard.
- Speak their language (sort of): While most Norwegians speak excellent English, tailoring your content to Scandinavian business culture — polite, fact-driven, and low-key — helps.
- Use local case studies: Showcasing UK-Norway success stories (like the partnership between UK fintech Revolut and Norwegian banks) builds trust.
- Leverage LinkedIn features: Sponsored posts, LinkedIn Live interviews, and LinkedIn Events with influencers can boost visibility.
- Keep an eye on compliance: Norwegian marketing laws are strict about transparency in paid partnerships. Always mark sponsored content clearly.
📊 Top 10 LinkedIn Influencers in Norway You Can’t Miss
Here’s the no-BS list of Norwegian LinkedIn pros who know their stuff and have the follower base to back it up. These influencers cover tech, sustainability, leadership, HR, and innovation — all hot topics for UK brands targeting Norway.
1. Silvija Seres — Tech Visionary and Investor
Silvija is one of Norway’s top voices on AI, digital transformation, and female entrepreneurship. Her sharp insights and wide network make her a perfect partner for tech brands or startups.
2. Stig A. H. Bryn — HR and Leadership Guru
Stig specialises in modern leadership and workplace culture. Collaborate with him if your brand targets HR tech or organisational development.
3. Kristin Skogen Lund — Sustainability and Business Strategy
Kristin is a heavyweight in sustainability circles and a former CEO of Schibsted. Her posts blend business acumen with green innovation, ideal for eco-conscious UK enterprises.
4. Fredrik Thomassen — Innovation and Startups
Founder of Oslo’s tech incubator, Fredrik’s influence spans Norway’s vibrant startup ecosystem. UK fintechs or SaaS companies will find him a natural ally.
5. Heidi Furre — Digital Marketing and Social Media Expert
Heidi’s content focuses on digital trends and marketing strategies tailored to Nordic markets. She’s great for UK brands wanting to crack social selling in Norway.
6. Torbjørn Røe Isaksen — Politician and Economic Commentator
A former Minister, Torbjørn offers insights on Norwegian economic policy and business environment — useful for UK firms eyeing regulatory angles.
7. Anita Schjøll Brede — AI and Deep Tech Pioneer
Anita leads in AI entrepreneurship and is a dynamic storyteller. Collaborate with her for campaigns centred on innovation and future tech.
8. Maja Adriaensen — Diversity and Inclusion Advocate
Maja’s work in D&I is widely respected, making her a go-to for brands wanting authentic social impact narratives.
9. Eirik Normann — Cybersecurity Specialist
Eirik’s posts on data security and privacy resonate well in today’s digital age. UK cybersecurity firms will find common ground here.
10. Camilla Bjørkman — Finance and Investment Analyst
Camilla’s expertise in financial markets and investment trends is invaluable for UK asset managers or fintech companies entering Norway.
❗ People Also Ask
Who are the most influential LinkedIn users in Norway?
The list above highlights the most influential LinkedIn users across key sectors like tech, sustainability, and leadership. These influencers have large networks and high engagement rates, making them ideal for collaborations.
How do UK brands work with Norwegian LinkedIn influencers?
UK brands typically negotiate in NOK or EUR, use contracts that comply with GDPR, and pay via bank transfers or platforms like Wise. Transparency and cultural understanding are key to successful partnerships.
What content works best on LinkedIn in Norway?
Content that is fact-based, informative, and professional tends to perform best. Posts about innovation, sustainability, leadership, and market trends resonate well with Norwegian audiences.
💡 Final Tips for UK Marketers Eyeing Norway
- Start by following these influencers, engage genuinely before pitching.
- Align your campaigns with Norwegian business values — transparency, sustainability, and innovation.
- Use local platforms like Vipps for payments if you expand further.
- Stay updated on GDPR and Norwegian marketing regulations.
In 2025, May data shows that LinkedIn influencer marketing in Norway delivers strong ROI, especially in B2B sectors. UK advertisers who get the local nuances right will win big.
BaoLiba will keep updating you on the latest UK and Norway influencer marketing trends, so stay tuned and follow us for more insider tips!
