Looking to tap into the Norwegian market through LinkedIn? As of May 2025, LinkedIn remains one of the top platforms for B2B marketing and professional networking in Europe, including Norway and the United Kingdom. For UK advertisers and content creators, partnering with the right Norwegian LinkedIn influencers can unlock tremendous opportunities — from brand awareness to lead generation.
This article dives straight into the 10 must-watch LinkedIn influencers in Norway, the nitty-gritty of collaborating with them, and how to make it work smoothly within the UK’s marketing and payment landscape. No fluff, just the real-deal insights you need to nail your cross-border influencer game.
📢 Why Norway on LinkedIn Matters for UK Advertisers
Norway’s digital economy is booming, with a high LinkedIn penetration compared to many European countries. The country’s professionals and decision-makers actively engage on LinkedIn (often abbreviated as “lked” in the biz) — making it a goldmine for B2B brands and service providers.
From tech startups in Oslo to green energy firms in Bergen, Norwegian influencers lead conversations in sectors where UK companies also play big. Collaborating with these local voices boosts credibility and cuts through the noise better than cold outreach or ads alone.
Plus, Norway’s business culture values trust and long-term relationships. Working with an influencer who’s established locally means your message lands with authenticity. And since the Norwegian krone (NOK) is stable, cross-border payments from the UK are straightforward through platforms like Wise or Payoneer, avoiding painful FX hits.
💡 How to Collaborate with Norwegian LinkedIn Influencers from the UK
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Search and Vet: Use LinkedIn’s advanced search filters to find influencers by industry and location. Tools like BaoLiba can help you shortlist based on engagement metrics and audience demographics.
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Reach Out Personally: Norwegians appreciate straightforward, honest communication. Send a direct message or email that shows you’ve done your homework on their content and audience.
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Agree on Deliverables: Clarify what you want — sponsored posts, webinars, or co-created content. Most Norwegian influencers are open to flexible formats but expect clear KPIs.
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Payment Terms: UK advertisers usually pay in GBP but can easily convert to NOK. Use invoicing platforms compliant with UK tax laws (like Xero) and confirm VAT handling with your Norwegian partner.
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Legal & Compliance: Ensure contracts include GDPR clauses, as Norway follows EU data standards. Also, be mindful of advertising disclosure rules on LinkedIn to keep your campaign squeaky clean.
📊 Top 10 Norwegian LinkedIn Influencers to Watch in 2025
Here’s the real juice — the 10 LinkedIn influencers in Norway who can seriously push your brand forward:
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Kristin Skogen Lund – CEO and a heavyweight voice on leadership, innovation, and sustainability in business.
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Geir Håøy – CEO of Kongsberg Gruppen, influential in defence tech and industrial innovation sectors.
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Silvija Seres – Tech investor and digital transformation guru with a sharp eye on AI and blockchain.
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Henrik Lie-Nielsen – Marketing strategist focusing on brand building and digital trends in Nordic markets.
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Kaja Koppang – HR influencer passionate about diversity, inclusion, and remote work culture.
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Tore Løkke – Financial expert covering fintech developments and investment strategies.
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Mona Bråten – Sustainability advocate pushing green energy and circular economy conversations.
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Eirik Norman Hansen – Startup mentor and innovation consultant with a strong community following.
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Marte Sætren – Communication specialist known for storytelling and employer branding.
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Anders Midtgaard – Thought leader in AI ethics and future of work trends.
Each influencer offers a unique angle, so align your campaign goals carefully. For instance, a UK fintech brand might find Tore or Silvija perfect, while a sustainability-focused company should look at Mona or Kristin.
❗ People Also Ask
How do I find the best LinkedIn influencers in Norway for my UK business?
Start with LinkedIn’s search filters and influencer platforms like BaoLiba. Look for engagement rates, audience relevance, and past collaborations. Personal recommendations and local PR agencies can also guide you.
What payment methods are preferred for UK to Norway influencer deals?
Bank transfers via Wise or Payoneer are popular due to competitive FX rates and ease. Some influencers accept PayPal or Stripe, but always confirm in advance and agree on currency (typically NOK or GBP).
Are there any legal concerns when working with Norwegian LinkedIn influencers?
Yes, GDPR compliance is a must, and campaign transparency via ad disclosures is required on LinkedIn. Contracts should clearly outline content ownership, payment terms, and confidentiality clauses.
📢 Final Thoughts
If you’re serious about breaking into Norway’s professional scene via LinkedIn, collaborating with these 10 influencers is a solid move. They bring local flavour, credibility, and real engagement that generic ads just can’t match.
Remember, the UK-Norway marketing bridge is smooth — thanks to shared business values, transparent payment options, and a mutual focus on quality content. Keep your approach authentic, clear, and compliant to win trust and scale fast.
BaoLiba will continue updating the latest influencer marketing trends in the United Kingdom and beyond. Keep an eye on our blog for more no-nonsense, insider tips that get you results.
