Snapchat’s still banging in 2025, especially for reaching younger, savvy audiences who don’t hang just anywhere else. If you’re a UK-based brand or creator looking to crack into Canada’s market, teaming up with the right Snapchat influencers is a no-brainer. Today, we’re breaking down the top 10 Canadian Snapchat stars you seriously need to know about — and how you can work with them to boost your brand’s presence north of the border.
📢 Why Snapchat and Why Canada
Snapchat isn’t just a fad; it’s a solid channel for authentic, short-lived content that drives engagement like no other. Unlike Instagram or TikTok, Snapchat’s more intimate and direct, which means collaborations here can feel far more personal and less “ad-like” — a win in 2025’s marketing game.
For UK brands, Canada is a sweet spot — English-speaking, culturally close, and digitally active. The average Canadian Snapchat user spends about 30 minutes daily on the app, making it fertile ground for influencer campaigns. Plus, with GBP to CAD currency exchange and payment platforms like PayPal and Wise, handling influencer payments is pretty straightforward.
💡 How UK Brands Can Work With Canadian Snapchat Influencers
In the UK, influencer marketing thrives on transparency and clear contracts. When dealing with Canadian creators, keep these in mind:
- Legal compliance: Canada’s Advertising Standards Canada (ASC) guidelines require clear disclosure of paid partnerships — same as the UK’s ASA rules.
- Payment methods: Most Canadian influencers prefer PayPal or direct bank transfers. Wise is handy for avoiding hefty fees.
- Content style: Snapchat content must be quick, punchy, and genuine. UK brands should provide creative freedom but align the messaging with local Canadian trends.
📊 Top 10 Snapchat Influencers You Should Collaborate With in Canada
Here’s the list you’ve been waiting for. These creators boast strong followings, high engagement rates, and a vibe that fits well with brands looking to make a splash in Canada.
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Emma Chamberlain (@emma)
Though based in the US, Emma’s influence stretches into Canada’s youth culture. Her relatable, quirky snaps have inspired many Canadian creators. -
Jayden Bartels (@jaydenbartels)
A dancer, singer, and all-around entertainer, Jayden’s Snapchat presence appeals to Gen Z audiences craving fresh, upbeat content. -
Kristina Pimenova (@kristina.pimenova)
This young model blends fashion and lifestyle snaps that align perfectly with beauty and apparel brands. -
Trevor Moran (@trevormoran)
Trevor’s a Canadian-based influencer with a strong Snapchat presence, known for music and personal vlogs that resonate well with followers. -
Lauren Godwin (@laurengodwin)
Her edgy content and humour attract a wide range of young adults — ideal for lifestyle and tech brands. -
Alessia Cara (@alessiacara)
A Canadian singer-songwriter, Alessia’s behind-the-scenes snaps give fans a peek into the music biz, perfect for entertainment partnerships. -
Nikita Dragun (@nikitadragun)
Beauty and makeup guru, Nikita’s Snapchat is a must-watch for brands in cosmetics and self-care sectors. -
Mikayla Nogueira (@mikaylanogueira)
Though American, her massive influence spills into Canada, especially with beauty products and tutorials. -
Avani Gregg (@avani)
Dance, fashion, and humour — Avani’s Snapchat content is dynamic and highly engaging. -
Michael Le (@justmaiko)
Known for dance videos and pranks, Michael’s content style is a great match for youthful lifestyle brands.
People Also Ask
Who are the most popular Snapchat influencers in Canada?
The big names include Trevor Moran, Alessia Cara, and Kristina Pimenova, who each bring unique styles and solid Canadian followings.
How can UK brands collaborate with Canadian Snapchat influencers?
Start by reaching out via influencer platforms like BaoLiba or direct social media DMs, agree on campaign goals, and ensure contracts comply with ASC and ASA advertising rules.
What payment methods are best for UK-Canada influencer deals?
PayPal and Wise are the most popular and cost-effective options for cross-border payments between the UK and Canada.
❗ Risks and Tips for Working with Snapchat Influencers in Canada
Snapchat’s ephemeral nature means content disappears quickly — make sure to plan campaigns with clear timing. Also, always ask influencers to save their snaps or share highlights for reuse on other channels.
Watch out for cultural nuances; even though Canada and the UK are close, slang and humour can differ, so brief your influencer well.
📢 Marketing Trends in 2025 May UK to Canada Cross-Border Campaigns
As of May 2025, UK brands are leaning heavily into micro-influencers on Snapchat for more authentic engagement. Canadian audiences respond well to storytelling and behind-the-scenes content, favouring influencers who feel like mates rather than celebs. The rise of AR lenses and Snapchat’s ecommerce integrations also open fresh doors for interactive campaigns.
Final Thoughts
If you want to win in Canada via Snapchat in 2025, working with these top 10 influencers is your shortcut to relevance and reach. UK advertisers should focus on authentic storytelling, clear legal frameworks, and smart payment methods to get the best bang for their buck.
BaoLiba will keep updating United Kingdom influencer marketing trends, so stay tuned and smash those cross-border campaigns.
