If you’re a UK-based advertiser or creator looking to tap into the Canadian market, Snapchat remains a goldmine for reaching younger, engaged audiences. As of May 2025, Snapchat’s user base in Canada is booming, and local influencers on the platform are driving authentic engagement like few others. But who are the top Canadian Snapchat influencers you should be working with? Let’s cut through the noise and dive into the top 10 Snapchat creators in Canada that can seriously boost your campaigns.
Whether you’re a brand like ASOS or a local UK startup eyeing cross-border growth, getting your hands on the right Canadian Snapchatter can make all the difference. Plus, we’ll look at how UK advertisers can smoothly navigate payments, legal considerations, and collaboration styles to seal the deal.
📢 Why Snapchat Influencers in Canada Matter for UK Brands
Canada shares a similar culture and language with the UK, making influencer collaborations smoother and more relatable. Snapchat’s unique storytelling format appeals to Gen Z and Millennials, who are notoriously tough to reach via traditional ads. These influencers generate authentic content that resonates locally, which is crucial in a market that values genuine connection over polished sales pitches.
Also, Canadian influencers often work with UK brands or vice versa, so payment in GBP via platforms like PayPal or Wise is standard. Contracts usually respect GDPR-like privacy laws (PIPEDA in Canada), so make sure your legal team is up to speed.
💡 How UK Advertisers Can Collaborate with Canadian Snapchat Influencers
- Direct DM or via Agencies: Many influencers manage their own Snapchat but prefer negotiations through agencies or platforms like BaoLiba.
- Payment Methods: GBP payments via international e-wallets or bank transfers are common. Confirm VAT and tax compliance.
- Content Style: Snapchat favours raw, spontaneous content; campaigns should allow flexibility.
- Cultural Nuances: Canadians appreciate humour and subtlety, avoid heavy sales language.
📊 Top 10 Snapchat Influencers in Canada to Watch
Here’s the real deal – the 10 Canadian Snapchat influencers who are killing it right now and worth your collab budget.
-
Emma Chamberlain – Though originally American, Emma’s Canadian fanbase on Snapchat is massive. She nails the candid, relatable vibe, perfect for lifestyle and fashion brands.
-
Lilly Singh – A Canadian legend with a killer sense of humour, Lilly’s snaps are a mix of comedy and real talk that hooks millions daily.
-
Josh Richards – TikTok star turned Snapchat sensation, Josh offers youthful energy and a huge Gen Z following, ideal for tech and entertainment promos.
-
Avani Gregg – Another crossover star with a strong Canadian audience, Avani brings creativity in makeup and dance, great for beauty and wellness brands.
-
Nicole Arbour – Known for her outspoken style, Nicole’s Snapchat is a platform for bold, edgy campaigns that want to stand out.
-
Julie Nolke – Comedy queen from Toronto, her storytelling snaps perform well for brands targeting young professionals.
-
Gigi Gorgeous – A beauty and LGBTQ+ icon, Gigi’s Snapchat influence is gold for inclusive campaigns in fashion and beauty.
-
Devon Rodrigues – A rising star in tech reviews and lifestyle vlogs, perfect if you’re pushing gadgets or apps.
-
Kristen Hancher – Dance and fitness influencer with a loyal Canadian Snapchat following, great for sportswear and health brands.
-
Christine Teigen – Although American, Christine’s Canadian fanbase responds well to her lifestyle snaps; a solid choice for UK food and beverage brands.
❓ People Also Ask
Who are the best Snapchat influencers in Canada for fashion brands?
Emma Chamberlain, Lilly Singh, and Gigi Gorgeous top the list. They resonate with fashion-forward audiences who value authenticity over glossy edits.
How can UK brands pay Canadian influencers on Snapchat?
Most influencers accept GBP payments via PayPal, Wise, or direct bank transfers. Always confirm invoicing details and VAT compliance.
What legal considerations should UK advertisers keep in mind?
Ensure contracts comply with PIPEDA for Canadian privacy laws and GDPR for UK data protection. Transparency about sponsored content is a must on Snapchat.
📢 Real Talk: Tips for Working with Canadian Snapchat Influencers
- Be flexible with content — Snapchat is all about quick, real moments.
- Build relationships beyond one-off posts; Canadians value trust and long-term partnerships.
- Use BaoLiba to find verified influencers and manage payments hassle-free.
- Keep campaigns light-hearted and culturally appropriate.
- Track engagement metrics weekly — Snapchat’s ephemeral nature means fast feedback is key.
📊 Case Study: UK Brand ASOS Collaborates with Canadian Snapchat Influencers
In early 2025, ASOS ran a campaign with Julie Nolke and Devon Rodrigues to promote its eco-friendly clothing line in Canada. The campaign used Snapchat’s new AR filters and interactive story polls, resulting in a 25% uplift in Canadian sales and high engagement rates. ASOS managed payments in GBP via BaoLiba’s platform, ensuring smooth cross-border transactions.
Final Thoughts
Snapchat’s Canadian influencers are a powerhouse waiting for UK brands to tap into. From Emma Chamberlain’s authentic style to Josh Richards’ Gen Z appeal, these creators bring fresh, local flavour that can supercharge your marketing efforts. As of May 2025, the Canadian Snapchat scene is only heating up, and UK advertisers who move quickly will grab the lion’s share.
BaoLiba will continue updating the latest UK influencer marketing trends and cross-border tips. Keep an eye on us for more insider intel.
