Snapchat is still one of the hottest platforms for real-time, authentic content, especially if you’re after the younger crowd. If you’re a UK-based advertiser or a content creator looking to break into the Netherlands market, teaming up with the right Snapchat influencers can skyrocket your campaign’s impact. As of May 2025, the Netherlands has a vibrant Snapchat scene with influencers who know how to engage audiences authentically and creatively.
Let’s cut through the noise and get you the lowdown on the top 10 Snapchat influencers in the Netherlands you absolutely need on your radar. This isn’t some fluff piece—these are folks who bring real clout, proven engagement, and a local flavour that resonates hard with Dutch users.
📢 Why Snapchat in the Netherlands Matters for UK Advertisers
Snapchat is huge in the Netherlands, especially among Gen Z and Millennials. The platform’s ephemeral content fits perfectly with fast-paced lifestyles and the Dutch love for visually rich, bite-sized stories. For UK brands, this is a golden opportunity to localise campaigns and tap into a market that’s digitally savvy but still values personal connections.
Payment-wise, expect to work through standard European methods—bank transfers, PayPal, or even Wise for fast GBP to EUR conversions. Dutch influencers are professional but appreciate transparency and prompt payments in euros (€).
Also, remember the Netherlands’ strict data privacy culture aligned with GDPR. Your campaigns must be crystal clear about data use, and influencer contracts should explicitly cover content rights and disclaimers.
💡 The Top 10 Snapchat Influencers in the Netherlands You Should Know
Here’s a no-BS list of Dutch Snapchaters who pack a punch. These creators cover everything from fashion and travel to tech and food—perfect to plug into various niches.
-
Lieke van der Meer (@lieke_snap)
With a loyal following of over 700k, Lieke nails daily lifestyle and sustainable fashion. UK eco-brands like Finisterre or Veja could find a perfect match here. -
Jasper de Wit (@jasper.nl)
Jasper’s tech reviews and gadget unboxings are gold for electronics brands eyeing Dutch tech lovers. -
Femke Janssen (@femke_travels)
Travel and adventure stories that highlight hidden gems in Europe. Great for UK travel agencies or airlines looking to promote Netherlands-Europe routes. -
Sven Bakker (@svenb_foodie)
Foodie influencer with a knack for organic and local produce. Collaborate with UK organic food brands or meal-kit services. -
Anouk Groen (@anouk_fitlife)
Fitness and wellness guru, perfect for health supplements or athleisure brands. -
Mila van Dijk (@mila_creative)
Art and design influencer with a strong millennial following. Collaborations with UK art supplies or creative platforms are a natural fit. -
Thijs Vermeer (@thijs_gaming)
Gaming is booming, and Thijs is the go-to for Dutch gamers. UK gaming companies and Esports brands, take note. -
Sophie de Jong (@sophie_style)
Fashion and beauty influencer who’s worked with major Dutch and UK brands alike. -
Koen Visser (@koen_photo)
Photographer and urban explorer. Ideal for camera gear brands or travel apps. -
Nina Meijer (@nina_vibes)
Lifestyle and mental health advocate connecting deeply with young audiences.
📊 People Also Ask
Who are the most popular Snapchat influencers in the Netherlands?
The most popular ones blend lifestyle, tech, and fashion content—Lieke van der Meer, Jasper de Wit, and Femke Janssen top the charts with hundreds of thousands of engaged followers.
How can UK advertisers collaborate with Dutch Snapchat influencers?
Start by identifying influencers who align with your brand values, then reach out through influencer marketing platforms like BaoLiba. Negotiate contracts in euros, respect GDPR, and plan for authentic, localised content.
What is the best payment method for influencer collaborations in the Netherlands?
Bank transfers within the EU, PayPal, and Wise are the preferred payment options. Ensure clear invoicing and timely payments in euros (€) to maintain good relationships.
📢 Practical Tips for UK Advertisers Working with Dutch Snapchat Influencers
- Localise your content: Don’t just translate UK copy. Dutch audiences appreciate cultural relevance and subtle humour.
- Use BaoLiba: Platforms like BaoLiba help you find vetted influencers, handle payments, and manage campaigns smoothly.
- Respect GDPR: Always get explicit consent for data use and clarify sponsorship disclosures.
- Leverage Snapchat’s local features: Custom geofilters or AR lenses tailored for Dutch cities like Amsterdam or Rotterdam can boost engagement.
- Payment in Euros: Pay influencers in euros to keep things simple and professional.
💡 How UK Bloggers Can Break into the Dutch Snapchat Scene
If you’re a UK content creator eyeing the Netherlands, focus on building authentic local connections. Engage with Dutch Snapchat communities, collaborate with local influencers, and show genuine interest in Dutch culture. Use English-Dutch bilingual content sparingly but effectively.
❗ Potential Pitfalls to Avoid
- Don’t ignore time zone differences; the Netherlands is one hour ahead of the UK.
- Avoid overly promotional content—Dutch audiences prefer genuine storytelling.
- Be mindful of strict advertising standards and always include clear disclaimers.
Final Thoughts
Snapchat in the Netherlands is a vibrant, growing market that offers juicy opportunities for UK advertisers and creators. By collaborating with the right influencers—like the 10 listed above—you can punch through the noise and win over Dutch audiences with authenticity and creativity.
As of May 2025, staying ahead means working smart on localisation, respecting local culture and laws, and using trusted platforms like BaoLiba to streamline your campaigns. BaoLiba will continue updating the latest UK influencer marketing trends, so keep an eye on us for more insider tips and real-deal strategies.
